De Rigo launches the first eyewear collection for TUMI

NEW YORK, July 1, 2021 / PRNewswire / – De Rigo Group, one of the world’s leading eyewear specialists, is pleased to announce the launch of its first eyewear collection for TUMI, the leading international luxury travel, lifestyle brand and performance. With a dedication to technical innovation, the first collection is a continuation of the innovation, design excellence and exceptional quality for which the brand is renowned.

“It has been a pleasure working with TUMI to bring their eyewear collection to life. We have invested a lot to understand the dynamics of what makes their accessories superior so that we can translate every important detail into the launch,” said Tatiana De Arruda, Senior Creative Director at De Rigo REM, the American subsidiary of the De Rigo group which developed the collection in partnership with Victor Sanz, Creative Director of TUMI. “By combining brand fundamentals with cutting-edge craftsmanship and premium materials, we are delighted to deliver inventive and elegant designs that will truly speak to the TUMI customer.”

The TUMI eyewear collection raises the bar for excellence in cutting-edge performance, cutting-edge design and cutting-edge functionality. Each frame is made of premium lightweight materials and marked with unique details, resulting in extraordinary eyewear designs. Inspired by the strong DNA of the brand, the collection focuses on two areas of intervention which include:

  • The Journey family represents classic, easy-to-wear designs that are timeless in style and take note of key TUMI brand attributes such as the signature “T” logo and a dedicated integrated flexible locker hinge that is a direct interpretation of the TUMI brand. custom locking system found on TUMI luggage.
  • The Icon family is a blend of two design groups. The former is young and modern, with exceptionally lightweight designs that are constructed from high density acetate and stainless steel and created to enhance freedom of movement for everyday activities. The second design group means modern and sophisticated designs that make a bold statement with luxurious materials such as carbon fiber and aluminum and references TUMI’s iconic 19 Degree collection. It also features innovative features such as an integrated flexible hinge and signature logo details.

All ophthalmic styles in the collection will offer an option with blue light blocking lens technology while other innovations can be found in reading glasses and case design. Each frame comes with a unique, patented triangular leather case that has been cleverly designed to fold completely flat for travel and is the perfect size to perfectly fit one of TUMI’s iconic bags. The reading glasses, which infuse premium materials such as titanium, feature a state-of-the-art locking nose that allows the temples to attach firmly inside the bridge. For added convenience and functionality, a foldable drives option is also offered, designed to fit effortlessly in your pocket.

“We’re dedicated to providing our customers with the best tools to make their trips perfect, whether it’s the bags they bring on the road or the items they carry every day to make sure they are. to their maximum performance. We see glasses as a natural extension of this mission. It was developed at the intersection of fashion and function with the TUMI client in mind, ”said Victor Sanz, Creative Director of TUMI.

Launched in July, TUMI sunwear will retail for $ 166$ 252, the ophthalmic will be retailed for $ 211$ 305 and readers will retail for $ 112. Some styles will be sold on TUMI.com as well as on De Rigo’s North American and North American sites. Asia Pacific commercial network.

SUN COLLECTION

STU007 – 19 Degree: Breathing design excellence and exceptionally striking details, the STU007 is the perfect travel accessory for the stylish jet setter. A true manifestation of TUMI’s best-selling luggage, the stylish oversized ladies’ frame is crafted from rich stainless steel and acetate and features an eye-catching thin stainless steel spiral temple that takes inspiration from the texture of the illustrates the brand’s 19 degree collection. Finished with adjustable “T” nose pads, gradient lenses as well as the iconic TUMI logo on the lens and left temple tip, this frame is the perfect fusion of fashion and function. Available in silver, Rose gold and Or.

STU009 – Aluminum: A remarkable example of craftsmanship and technical innovation, the quality of the STU009 is unmatched. Featuring a classic clubmaster silhouette, the front profile of this men’s frame has been made entirely of aluminum – a base material of TUMI’s premium designs – while the temples are crafted from a rich acetate that has been finished with an effect. of carbon fiber as a symbol of excellence. For an elegant touch, a dedicated plaque detail covers the front and temples while adjustable “T” nose pads and a dedicated flexible hinge provide the ultimate combination of flexibility and function. As a final note, the iconic TUMI logo has been engraved on the lens as well as on the left end of the temple. Available in Brown / Classic Havana, Gunmetal / Navy and Black.

STU011 – Carbon fiber: An innovative ride on a timeless pilot frame, the STU011 is engineered to perfection with advanced materials. Personifying TUMI’s commitment to the highest standards, the unisex frame is crafted from lightweight carbon fiber on the front, temples or both and features a trendy oversized double bar silhouette for the modern traveler. Polarized lenses and a dedicated flexible hinge take these frames to the next level for visual clarity and comfort while striking rivet details and the iconic TUMI logo on the lenses and left temple tip add instant style and comfort. brand recognition. Available in black / gray and gray / silver.

OPTICAL COLLECTION
Select the color in each style available with blue light blocking lenses

VTU022 – 19 degree: A cutting edge frame with an artistic twist, the VTU022 makes a bold statement with a sleek rounded double bar silhouette. Well-constructed and superbly durable, this unisex frame features a rich acetate front profile juxtaposed with striking stainless steel spiral temples, whose luxurious design is an embodiment of the brand’s best-selling 19 Degree collection. The integrated flexible hinge adds an extra level of comfort while the finely drawn logo on the lens, as well as the tip of the left temple, speak for themselves. Available in black / silver with light blue, brown / light gold and havana blue / matt black.

VTU023 – Aluminum: This luxurious style is a rare find, as aluminum in the optics is a rarity. With an integrated flexible hinge and aluminum faceplate, the VTU023 men’s frame is an impressive example of functionality and durability. Taking a step ahead of the rest, the acetate temples have been finished with a carbon fiber effect to showcase TUMI’s commitment to innovation. To complete these frames, an elegant metal bridge as well as the addition of the iconic TUMI logo completes the look. Available in teal / black, black / navy with light blue and bronze /Havana.

VTU025 – Carbon fiber: Carbon fiber is a TUMI signature. The VTU025 unisex frame is an interpretation of a timeless rounded silhouette with a full carbon fiber front for a sleek look. The eye-catching metal bridge and rivets are the perfect representation of the fine details found in the premium collection while the dedicated flexible hinge provides comfort and the iconic TUMI logo on the tip of the left temple makes a subtle addition. Available in black / silver with light blue, gray / black and navy blue.

READERS COLLECTION
All colors available with blue light blocking lenses

VTU800: Featuring unparalleled design combined with the highest quality materials, VTU800 readers are unique in their style. Boasting a lightweight and ultra-thin rectangular profile, the frame’s unique slim locking system allows you to secure the titanium temples under the nose pads to create the thinnest profiles to slip into any TUMI accessory for those on the go. Available in powers +1, +1.5, +2, +2.5 in Black / Gunmetal / Gray and Navy / Black.

VTU802: Revolutionary craftsmanship for the elite of TUMI enthusiasts, the VTU802 is the product of true innovation. Featuring lightweight stainless steel construction and adjustable “T” nose pads, the frame is fully collapsible with telescoping temples, meant to accommodate even the most compact spaces for travel. Available in powers +1, +1.5, +2, +2.5 in Black / Silver and Silver /Crystal gray.

About TUMI
Since 1975, TUMI has created world-class luxury products for business, travel and performance, designed to improve, simplify and beautify all aspects of life on the move. Combining flawless functionality with a spirit of ingenuity, we’re dedicated to fostering travel as a lifetime partner of movers and manufacturers in pursuit of their passions. The brand is sold worldwide in more than 75 countries with more than 2,000 points of sale. To learn more about TUMI, visit www.TUMI.com.

About De Rigo
De Rigo is a global leader in the design, production and distribution of premium prescription frames and sunglasses. The Group is one of the most important players in the optical sector thanks to the General Optica distribution chains (Spain), But Optica (Portugal), Opmar Optik (turkey) and affiliate Boots Opticians (UK). Thanks to the extensive wholesale network managed by De Rigo Vision SpA, the Group’s products are distributed in around 80 countries, mainly in Europe, Asia and the Americas, through 17 companies and more than 100 independent distributors. Today, the Group is present in all the most important markets in the world with its own brands Lozza, Police, Sting and Yalea (to come September 2021) and Blumarine licenses, Carolina herrera, Chopard, Diff Eyewear, Escada, Fila, Furla, Gap, Jean Varvatos, Jones New York, Lucky Brand, Mulberry, Nina Ricci, Philipp Plein, All, Trussardi, TUMI, Victor Hugo, Zadig & Voltaire. www.derigo.com

SOURCE TUMI

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